Pete Blackshaw - Nestle, Global Head Digital & Social Media

Pete Blackshaw, whose professional background encompasses public policy, digital marketing, and brand management, is the new Global Head of Digital Marketing and Social Media for Nestlé S.A., based Vevey, Switzerland since March 2011.Most recently, he served as former CMO of NM Incite, a recent joint venture between Nielsen and McKinsey centering around enterprise social media strategy and insights. He is author of a recent book by Doubleday entitled “Satisfied Customers Tell Three Friends, Angry Customers Tell 3000: Running a Business in Today’s Consumer-Driven World,” and writes a regular column in Advertising Age centered around the book’s themes.Pete founded, co-founded the Word-of-Mouth Marketing Association (WOMMA), and served as Chairman of the Board of the National Council of Better Business Bureau and a member of the National Advertising Review Council. He’s a 2010 Grand Prize winner of the “Great Minds” award from the Advertising Research Foundation. Pete is a graduate of Harvard Business School and the University of California, Santa Cruz.

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Dan Rajczak - CEO, totes ISOTONER

Dan Rajczak is currently President and Chief Executive Officer for the totes-Isotoner Corporation, a Cincinnati-based company that is the world leader in branded, functional accessories for rain, cold weather and footwear products. Before joining totes-Isotoner, Dan most recently served as President and Chief Operating Officer for the Shaklee Corporation, a leader in natural nutritional health products. Prior to Shaklee, he spent 26 years at Procter & Gamble, progressing through roles in R&D, Marketing and General Management. Dan ran P&G’s Household business in Japan, he later led the company’s Corporate New Business and Innovation group and, finally, was Senior Vice President overseeing P&G’s global Pet Care and Snacks businesses. Dan has his degree in Chemical Engineering from the University of Waterloo in Canada.

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Jim Stengel, Founder, The Jim Stengel Company

Jim Stengel is President/CEO of The Jim Stengel Company, a think tank and consultancy conducting proprietary research, generating thought leadership and applying a new ideals-driven framework to drive business growth in today’s global economy. A prolific writer, speaker and advisor, Jim is the author of Grow: How Ideals Power Growth and Profit at the World’s Greatest Companies, and author of an exclusive six-part online series with Fortune® on companies activating their ideals and outgrowing their competitors.

Jim is widely known for leading innovation and for his commitment to building leading-edge marketing capabilities. In 2011, he was named to the first-ever Fortune® Executive Dream Team, and has been named multiple times by Advertising Age as the number one “Power Player” in marketing.  Jim has served as Dean of the Cannes Creative Academy for Young Marketers at the Cannes Lions International Festival of Creativity since 2011. In 2013, Jim pioneered the CMO Accelerator program at the Cannes Lions Festival. He serves as an advisor for Myrian Capital, a private equity firm, is Chairman of the International Advisory Board for in/PACT, an interactive cause-marketing firm, and serves as an advisor for Metamorphic Ventures, a venture capital firm. Jim is the former Global Marketing Officer of Procter & Gamble, one of the world’s most admired brand-building companies. He is also a former member of the Board of Directors of AOL and Motorola, and a former advisory board member of MarketShare.

Jim grew up in Lancaster, Pennsylvania. He holds a BA from Franklin & Marshall College, and an MBA from The Pennsylvania State University, Smeal School of Business. Jim and his wife Kathleen have two children, and split their time between Cincinnati, Ohio and Coronado, California.

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Mike Hadgis - Vox Media, VP of Sales & Partnerships

Mike Hadgis is Vice President of Sales & Partnerships at Vox Media, one of largest and fastest growing online publisher. Vox Media builds smart media brands (SB Nation, The Verge, Eater, Vox, Curbed, Racked, and Polygon) for smart audiences.

Prior to joining Vox Media, Mike worked at Meebo (acquired by Google) and News Corp’s MySpace, where he was part the inaugural Chicago team for both companies. While at MySpace and Meebo, Mike built strategic partnerships with Unilever, Motorola, Sprint, Ford, and more. Before his career in digital advertising, Mike worked for MatchPoint Marketing, an advertising agency in Cincinnati, OH, that focused on CPG in-store, print, and event marketing for Sunny Delight. Mike received a B.S. in Business Administration from Miami University with a focus on marketing.

Mike currently serves as the President of Chicago Interactive Marketing Association (CIMA), which is a dedicated group of digital and interactive marketing professionals working to provide the Chicago interactive marketing community with opportunities to network, learn, and share expertise. CIMA is one of the oldest and largest IMAs in the country.

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Mark Achler - Managing Director, Math Venture Partners

Mark was recently the senior vice president of new business, strategy and innovation at Redbox, where he managed the Company’s long-term planning and expansion into new business opportunities. Achler was featured as a mentor to a tech startup on Bloomberg TV’s “The Mentor.”, and in Inc. Magazine Trep Life series.

Prior to joining Redbox in 2009, Achler co-founded one of the first personal computer retail stores in the country and participated in the launch of the IBM PC in Boca Raton in 1981. He then moved to Apple, where he was the worldwide introduction manager for the Apple //c. Upon leaving Apple, Achler co-founded and served as chief executive officer of the Whitewater Group, a company that specialized in development tools and programming languages and shipped the second application for Windows 1.0. After building and eventually selling the Whitewater Group, he co-founded the video game company, Kinesoft Development, where he served as president. Kinesoft was instrumental in developing the technology that allowed Sega and Nintendo scrolling action arcade games to be played on Windows 95. After leaving Kinesoft, Achler served as a founding general partner in Kettle Partners, an early-stage venture capital fund. While at Kettle, Achler was the lead investor in local Chicago companies such as Surepayroll (sold to PAYX) and Novarra (sold to NOK).

Fueled by a lifelong passion for building new businesses, Achler also has helped to co-found Emmi Solutions, a provider of patient education, where he first served as president and later became chief executive officer. Achler is a frequent speaker, resource and ardent champion for the entrepreneurial community; where he is a mentor for TechStars and the Chicago High Tech Academy. He is also now an Adjunct Professor and Lecturer on Entrepreneurship at Northwestern University Kellogg School of Management.

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Joe Medved - Partner of SB Capital at Lerer Hippeau Ventures

Joe Medved is Partner of SB Capital at Lerer Hippeau Ventures. Previously, he was a Partner at SoftBank Capital, where he focused on early stage digital media investments for a decade. Prior to SoftBank, Joe was an investor at Constellation Ventures and an investment banker with JPMorgan’s Tech, Media & Telecom Group. He is Chairman Emeritus of the New England Venture Network and was selected for Boston Business Journal’s 2011 40 Under 40 class.

Joe received a Bachelor of Science, with honors, from Boston College’s Wallace E. Carroll School of Management, and completed The General Course at the London School of Economics.

You can follow Joe on his blog ( and on twitter @joevc.

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Doug Worple - Chairman, Barefoot Proximity

Doug is the founder and Chairman of Barefoot Proximity. When Barefoot was acquired by BBDO/Proximity in July of 2008, Doug joined the Executive Board of Proximity Worldwide. Doug has most recently served the BBDO/Proximity network as the Worldwide Director of Commercial Digital Innovation, a role charged with bringing new ideas and technologies around the globe to the network. Doug is an investor in and Chairs the board of two technology start-ups including Now Computing (Barcelona, Spain ) and Smart Picture Technology (Austin, TX). He also is a board member of OCT8NE (Menlo Park, CA).and has served as a board member for Snoox (Tel Aviv, Israel) and Barcelona Housing Systems (Barcelona, Spain) in the past.

Beyond Barefoot Proximity, Doug has also led the creation of several other businesses and initiatives inside and outside of the agency world. In 2007, he teamed up with his brother Bill to launch 3LUXE, which was an early recommendation platform. In 2009, Doug conceived and created Man of the House with the team at BarefootProximity, an idea which was subsequently picked up by Procter & Gamble.

Doug has an undergraduate degree from Iowa State University, and an MBA from Xavier University. Prior to founding BarefootProximity in 1993, Doug spent spent nearly 8 years at P&G — first in Finance and then Brand Management.

Doug is based in Barcelona, and has enjoyed the opportunity to see quite a bit of the world in his global role. He’s married with 2 children, and 3 dogs who take turns joining him at the office. Beyond the world of start-ups, Doug enjoys escaping with his family to their cottage on the Georgian Bay.

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Allen Mason - dunnhumby, VP Strategy

Allen is VP Strategy at dunnhumbyUSA where he oversees development of new marketing communication and media solutions. He’s been the driver behind using retailer purchase data to target and personalize media and loyalty communications as a way to transform brand marketing and has been an active thought leader on the topic. Prior to joining dunnhumby, Allen spent 15 years at Procter & Gamble as one of the pioneers of digital marketing launching and leading programs across iconic brands including Gillette, Pantene, Swiffer and the P&G Pharmaceutical business. He gained startup experience as a founding member of a word-of-mouth marketing solution as part of a pilot to launch new businesses for spin-off from P&G. Allen also held key brand management roles in P&G’s Homecare and Male Grooming businesses where he served on a special corporate task force to define the strategy for winning with male consumers, resulting in several acquisitions and new go-to-market strategies for the company. Allen serves on the advisory board for Total Beauty Media and received his Bachelor and Master of Science degrees in Mechanical Engineering from the University of Cincinnati.

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Daniel Incandela - Return Path, Vice President, Brand & Digital Marketing

Daniel Incandela serves as Senior Director of Global Digital Marketing at ExactTarget, where he drives digital marketing strategy for the company across five continents. He recently led the relaunch of seven regionalized versions of, complete with a new CMS.

Daniel formerly worked as Director of Online Strategies at the Indianapolis Motor Speedway and IndyCar Series, leading strategy for online marketing, social media, content creation, and online community development. Prior to that, Daniel spent five years as Director of New Media at the Indianapolis Museum of Art where he established the new media team, renowned for museum technology innovation, brand development, and digital content delivery.

Among his accomplishments, Daniel counts the launch of, a forum to showcase high-quality video art content. He was honored to be the keynote speaker at the National Digital Forum in New Zealand, included in the Indianapolis Business Journal’s Forty under 40, and named a British American Project Fellow. In 2011, he contributed a chapter to The Digital Innovation Playbook: Creating a Transformative Customer Experience.

Daniel holds a B.A. in Anthropology from Indiana University-Purdue University at Indianapolis. He believes, as best phrased by Thea Alexander, that great things are only possible with outrageous requests.

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Chris Olsen - Drive Capital, Co-Founder

Chris, a native of Cincinnati, is building his career partnering with entrepreneurs striving to create the best companies in the world. He co-founded Drive Capital in 2012 to focus on entrepreneurs based in the Midwest, where he believes the next great companies will call home. Before Drive Capital, Chris was a partner at Sequoia Capital where invested over $200M in technology and services companies, including Lightpoint, Klarna, Weebly, Electronic Arts, GSI Commerce and eMeter.

Prior to Sequoia, Chris worked at Technology Crossover Ventures, where he invested in growth stage IT companies. He started his career on the UBS Investment Banking team in the healthcare practice in New York and San Francisco. Chris graduated with a B.A. in Political Science from Yale University. He took a hiatus during college to play professional squash and became one of the highest internationally ranked players from the US.

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