Brandery alum SocialThreader has been chosen as the winner of the Rio Info 2013 IT Innovation Competition for the USA. The competition is part of the 11th year of the Rio Info Conference in Rio de Janeiro, the largest national IT event in Brazil and one of the largest in Latin America. A panel of judges rated each of the hundreds of applicants on the following criteria: degree of innovation of the product or service, competitive advantages of the company, consistency and feasibility of the proposal, market potential of the product, financial returns possible, quality of the marketing strategy, and quality of the primary staff.
SocialThreader CEO Vinay Murthy will be attending the event to accept the prestigious award and showcase the company. SocialThreader will be recognized at the conference along with the winners of the European and Latin American countries’ competitions.
SocialThreader is a leader in social media based content marketing and advertising. SocialThreader’s seamless integration of a customer’s brand spectrum increases brand awareness, fosters social engagement, and increases conversions. They are a 2012 graduate of The Brandery. For more info on SocialThreader, check out their website and follow them on Twitter.
Photo courtesy of Zackariah Cole Photography.